INTRODUCING

5 WEEKS OF NEWNESS

Over a period of 5 weeks we launched over 50 new frames!

The additions consist of new colours in our existing models, and 5 spectacular new models all in a plethora of wonderful colours.

Scroll down to see what we've launched.




WEEK 5
NEW MODEL SWINTON

SWINTON

Make a statement with Swinton. With its traditional pinned hinges and dramatic upswept shape, this frame pays homage to the iconic cat-eye style.

VIEW OPTICAL

SWINTON SUNGLASSES

If you're set of a big pair of sunglasses then look no further than Swinton. This cat-eye goes perfectly with our custom IOLLA lens colours.

VIEW PRESCRIPTION SUN

VIEW POLARISED SUN
WEEK 4
NEW MODEL HOY

HOY

The Hoy frame is the perfect pair for those who love a classic character but don’t want to abandon a stylish look. Bigger is better!

VIEW OPTICAL

HOY SUNGLASSES

A super retro pair of sunnies with presence. Pair these up with our perfect tints and you're on to a winner.

VIEW PRESCRIPTION SUN

VIEW POLARISED SUN
WEEK 3
NEW MODEL MURRAY

MURRAY

The first of its kind at IOLLA, a rounded acetate frame with metal bridge. This is the only frame to feature the IOLLA signature temple caps and all-gold metal components.

VIEW OPTICAL

MURRAY SUNGLASSES

With its round shape, metal bridge, and gold components, Murray is a gorgeous when paired with our IOLLA filter sunglass lenses.

VIEW PRESCRIPTION SUN

VIEW POLARISED SUN
WEEK 2
NEW MODEL WALLACE

WALLACE

This generously wide frame makes a statement, it's also the first to showcase our new Vanilla Crystal acetate.

VIEW OPTICAL

WALLACE SUNGLASSES

This oversized frame looks great with an IOLLA sunglass tint. The combinations of acetate and stainless steel all compliment our favourite filter lens colours.

VIEW PRESCRIPTION SUN

VIEW POLARISED SUN
WEEK 1
NEW MODEL CONNOLLY & 3 NEW COLOURS IN OUR FAVOURITE FRAMES

CONNOLLY

Similar to one of our favourite models Bell, this new frame is quirky yet refined. With its classic shape and modern keyhole bridge, Connolly is a super versatile frame suited to a wide range of face shapes.

VIEW OPTICAL

CONNOLLY SUNGLASSES

Pairing the perfect sunglass lens with the bold and beautiful colours of Connolly makes for a pair of sunnies you won't want to take off.

VIEW PRESCRIPTION SUN

VIEW POLARISED SUN

MUIR IN BABY PINK FADE

Keeping up with your love of two tone shades, we’ve introduced this eye catching fade acetate to help you have even more fun in your eyewear.

Perfect in pink!

VIEW OPTICAL

BELL KHAKI GREEN

You talked and we listened!

This new colour of Bell means you can take this ever popular style from day to night for every occasion.

VIEW OPTICAL

ANDERSON IN VANILLA

For Spring, we looked to add a pastel colour palette to the collection.

Anderson is the first of a series these beautiful bright frames to come!

VIEW OPTICAL