Find your perfect pair

£85 prescription eyewear

lens thinning and coatings included

Shop now

We exist to offer great quality prescription glasses and sunglasses at £85 that make you look and feel great

What sets us apart

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Quality Products

Our frames are handmade and designed to last, using only the very best materials.

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Affordable Prices

We don't believe in confusing deals or unexpected extras, just great eyewear at a fair and flat price.

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Helpful Service

Our friendly team are on hand to help, whether you're in a showrooms or getting in touch from afar.

How it works

Pick your frames

View and try on the collection online using our Virtual Try-On, or visit a showroom

Add your prescription

When you've chosen the ones for you, complete your purchase and add your in-date prescription.

New frame day

We'll let you know when your new IOLLAs are ready and on their way to you

Happiness Guaranteed

We exist to make people look and feel great and that’s why we’re committed to doing good by all of our customers, and never leaving anyone with a product that they’re not completely satisfied with.


Visit a showroom

Visit a showroom to experience our brand in person, learn about our passion for customer service and to try all of our glasses and sunglasses.

Virtual Try On

Our Virtual Try On feature makes it easier than ever to buy online with IOLLA. Try on your next pair of glasses or sunglasses in the comfort of your own home.

Styled by IOLLA

We love seeing you in your IOLLA eyewear! Share your spectacular posts with #SeeWithIOLLA and tag @IOLLA for the chance to feature on and win new glasses or sunglasses with snap & share for a pair!