A BETTER WAY TO BUY EYEWEAR. FROM £85. SHOP THE COLLECTIONS

PRESCRIPTION OR NON-PRESCRIPTION SUNGLASSES FOR EVERYDAY SUMMER. SHOP SUNGLASSES

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MAKE THE MOST OF SUMMER WITH CHARACTER WITH CUSTOM TINTS & GRADIENT LENSES. LEARN MORE

Press & Media

Share the
IOLLA story.

Welcome to the IOLLA press room, a home for journalists, stylists, and media looking to feature good-looking, fairly priced eyewear designed in Scotland.

Everything you need is here, and our team is only an email away.

Designed in Scotland
Frames drawn & developed in Glasgow
From £85, complete
Prescription lenses & coatings included
Showrooms UK-wide
And available online at IOLLA.com
The press kit

Everything you need,
in one place.

Our press kit has the assets to bring an iolla story to life, from logos and high-resolution product photography to brand background and the people behind it. Download it once and you're good to go.

  • Logos & wordmark in every format
  • Hi-res product & frame photography
  • Brand story & key facts
  • Lifestyle & showroom imagery
  • Founder & team profiles
  • Latest collection imagery

Eyewear designed to make you look and feel great.

Image libraries

Find our imagery
where you already work.

Our latest product and campaign shots are available to browse and download through the press networks, ready for print and online.

The 2026 collections

This year's stories,
ready to feature.

Our latest collections, each with its own character and full imagery in the press kit. Follow a link to see the full edit.

Summer · sunglasses & colour

Make the Most

Our brightest edit yet, sunglasses and colour made for long days and lighter evenings. Make the most of your Summer.

View the collection Press kit
A COLLECTION FOR THE WORLD STAGE

The Fan's Edit

A playful capsule for the summer of football, made for fans who like to stand out from the crowd.

View the collection Press kit
Considered, literary frames

The Poets' Edit

Considered, characterful frames with a literary heart, quiet shapes with plenty to say.

View the collection Press kit
Brand at a glance

The short version,
for a quick write-up.

IOLLA is an independent eyewear brand on a mission to make you look and feel great. We design our own frames, sell direct, and price every pair at £85 with prescription lenses included, no markups, no surprises.

£85
Glasses complete, including lenses & coatings
Made to measure
Every pair built to your prescription
Designed in-house
Our own frames, drawn in Glasgow
Happiness Guarentee
Visit our showrooms to try before you buy.
For stylists & productions

Glasses for TV,
film & editorial.

We offer a bespoke glasses design service and product loaning for TV, film and photo shoots. Our frames have appeared on screen and in print, and our studio team can help you find, or create, exactly the right look.

  • Product loaning for shoots & productions
  • Bespoke frame design for characters & talent
  • Fast turnaround with full UK delivery
  • A team who knows the range inside out
A growing story

IOLLA is opening up, city by city.

IOLLA is expanding across the UK, with new independently-owned showrooms opening in towns and cities nationwide. Every opening is a local story, new jobs, a new space on the high street and a familiar face behind the counter. We're always happy to share opening dates, imagery and interviews with the people behind each one.

Let's tell a good
story together.

Download the press kit or drop the team a line, we're quick to reply and always up for a good idea.